Did you know that the average household in the U.S. owns 30 promotional items? This shows the effectiveness of promotional materials in marketing and brand awareness.
However, designing these materials can be daunting. This is especially true for those unfamiliar with design software. Luckily, there are tools available to help designers create stunning custom promo items.
In this article, we will explore the best tools for designing promotional materials. Keep reading to discover which one is perfect for your needs.
Canva
Canva is a popular online graphic design tool. It offers a wide range of templates and elements to create various promotional materials. This can include flyers, social media posts, business cards, and more.
It has an easy-to-use drag-and-drop interface. This makes it accessible for beginners. You can also upload your images and customize the designs to fit your brand’s aesthetic.
Canva also has a feature that allows for collaboration, making it ideal for team projects. It has a free version, but the premium subscription offers more features and designs to choose from.
Adobe Photoshop
Adobe Photoshop is a widely used software for graphic design. It’s known for its advanced editing capabilities and versatility in creating various promotional items.
It offers tools such as layers, filters, and effects. This allows designers to create unique and professional-looking promo items. However, this software may have a steep learning curve for beginners.
Visme
Visme is an online design tool that focuses on visual content such as infographics, presentations, and reports. It also offers templates for promotional items like flyers and brochures.
One of its key features is the ability to create interactive designs with animations and videos. This makes it stand out from other tools on this list.
Visme has a free version with limited features. The premium subscription unlocks more options. It’s a great tool for creating engaging and visually appealing promo materials.
Piktochart
Piktochart is another online design tool that specializes in infographics, presentations, and social media graphics. It also has templates for advertising materials like posters and postcards.
This tool offers customizable charts and maps to make data-driven designs. It also has a user-friendly interface, making it suitable for beginners.
Piktochart has a free version with basic features. The pro subscription provides more templates and customization options. It’s a great tool for creating eye-catching promo items.
Venngage
Venngage is an online graphic design tool that focuses on data visualization. It offers templates for infographics, reports, and posters.
This tool has a drag-and-drop interface with customizable elements like charts, icons, and images. It also can add interactive elements such as quizzes and surveys.
Once your design is complete, make sure to have it printed with quality promotional printing services. You can check Digital Print Boston to help you with this. They will ensure your design looks just as stunning on paper as it did on the screen.
The Best Tools for Promotional Materials
There are various tools available for designing promotional materials. Each one offers unique features and templates to cater to different design needs.
Whether you’re a beginner or an experienced designer, these tools can help you create stunning promo items. They will help attract attention and leave a lasting impression on your audience. So go ahead and explore these tools to elevate your promotional materials game!
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Lily James 
BAKHAT ALI MALIK